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Previous consumer studies have proved that a beautiful smile will make you more attractive. But according to research conducted by Beall Research & Training of Chicago, a new smile will make you appear more intelligent, interesting, successful and wealthy to others as well.

Dr. Anne Beall, a social psychologist and market research professional carried out the independent study on behalf of the American Academy of Cosmetic Dentistry (AACD). Pictures of eight individuals were shown to 528 Americans, a statistically valid cross section of the population. The respondents were asked to quickly judge the eight people as to how attractive, intelligent, happy, successful in their career, friendly, interesting, kind, wealthy, popular with the opposite sex and sensitive to other people they were.

Two sets of photos were created, with each set showing four individuals before undergoing cosmetic dentistry and four after treatment. Half the respondents viewed set A, the other half set B. The eight subjects viewed by respondents were evenly divided by gender. Two had mild improvements through cosmetic dentistry, two had moderate improvements and four had major improvements to their smiles, to give a wide range for respondents to view. None, however, had visibly rotten teeth, missing teeth or catastrophically bad dental health in the before shots. Respondents were not told that they were looking at dentistry, but were asked to make snap judgments rating each person for the ten characteristics, on a scale of one to ten, with “one” being “not at all,” and “ten” being “extremely.”

The results indicated that an attractive smile does have broad ranging benefits:

Characteristic                Average “Before” rating    Average “After” rating                Increase

Attractive                                             4.6                                5.9                                1.3
Intelligent                                            5.9                                6.5                                  .6
Happy                                                  6.2                                6.8                                  .4
Successful in their career                     5.8                                6.7                                  .9
Friendly                                               6.3                                6.8                                  .5
Interesting                                            5.4                                6.1                                  .7
Kind                                                     6.0                                6.4                                  .4
Wealthy                                                4.9                                5.9                                1.0
Popular with the opposite sex               5.0                                6.2                                1.2
Sensitive to other people                      5.6                                6.1                                  .5

While the change was most dramatic for attractive, popular with the opposite sex, wealthy and successful in their career, the change was statically significant in all areas.

“Based on a lot of interaction with happy patients, we were expecting this type of difference in attractiveness and popularity with the opposite sex,” said Dr. Christian W. Hahn, a Accredited AACD member.  “To have large gains in how successful, intelligent, interesting and wealthy patients appeared after cosmetic dentistry caught even us by surprise. We’ve been telling people that a beautiful smile was a great investment in their futures. Now we have independent evidence.”

The full survey results by Beall Research can be viewed on the AACD Web site at www.aacd.com.

About the AACD
AACD is the world’s largest organization of cosmetic dental professionals with more than 7,500 members in over 60 countries around the globe. The AACD fulfills its mission by offering superior educational opportunities; promoting and supporting a respected Accreditation credential; serving as a user-friendly and inviting forum for the creative exchange of knowledge and ideas; and providing accurate and useful information to the public and the profession. To learn more about cosmetic dentistry visit www.aacd.com.

Is Implant Dentistry for You?

Dental Implants replace missing teeth without the negative side effects of other procedures that would solve the same problem. Your natural teeth are not damaged, and once the implant is completed you will probably forget you even have it. The success rate is in the 90% range.

Why chose us to have your implant placed?

The Center for Ideal Dentistry focuses on providing you with the most comfortable, convenient and successful dental experience possible. You do not need to see multiple dentists and offices anymore to have an implant placed – we do it all. From the day you have your private consultation where we listen to you and answer all your questions, to the day you walk out of the office with your new teeth ready to eat and chew anything, we cater to you and all your needs. Furthermore, Dr. Vittitow and Dr. Hahn have a reputation for providing excellent comprehensive and esthetic dentistry. Our experience in managing complex cases and consistently obtaining beautiful results ensures that your implant will also be a success. By us placing the implant we have more control over where it is placed and how it is restored. The end result is a more pleasant, convenient, esthetic and longer lasting implant.

Dr. Vittitow and Dr. Hahn exclusively place ASTRA implants for their superior properties. Please visit their very informative site for more detailed information:

http://www.astratechusa.com

Please feel free to call our office anytime with questions or comments. There is so much information available regarding implants that it can get confusing. We would be happy to discuss your unique situation, just call and make a quick look appointment.